Home / Trending topic
What is Trending topic on X?
A topic that X shows in its trends list because many accounts are posting about it unusually fast in a place.
Definition
A topic that X shows in its trends list because many accounts are posting about it unusually fast in a place.
Why it matters for campaigns
Trends are the visible sign of attention, so campaigns plan around the speed of posts, not only the total.
A common mistake
Believing a trend can be bought or guaranteed.
Keep learning
See Hashtag and Impressions, or browse the full glossary.
Related pages
Planning a campaign on X?
Tell us your goal, date and audience. We reply with a plan and an honest view of what is realistic.
Request a proposalChat on WhatsApp