Definition
A private message between accounts on X.
Why it matters for campaigns
It is the right place for account details and support.
A common mistake
Asking customers to share sensitive data in public replies.
Keep learning
See Community notes and Hashtag, or browse the full glossary.
Related pages
Planning a campaign on X?
Tell us your goal, date and audience. We reply with a plan and an honest view of what is realistic.
Request a proposalChat on WhatsApp